Full stack development
Full stack software development for internal tools, customer platforms, operational systems and automation-heavy workflows.
Learn moreHOFK Digital helps ambitious businesses increase profitability with web app development, ecommerce builds, SEO, paid search, marketplace growth, operational automation and web security.
Services
Choose a focused project, an audit, or a longer working relationship across ecommerce, traffic, conversion, security and operational efficiency.
Full stack software development for internal tools, customer platforms, operational systems and automation-heavy workflows.
Learn moreEcommerce strategy, builds and rescue work for trading teams that need clearer performance and stronger margin.
Learn moreResponsive websites and landing pages that stay sharp on mobile and help search traffic convert.
Learn moreSEO and paid search work aimed at revenue, not vanity metrics.
Learn morePlatform experience
HOFK has experience with Red Technology's Tradeit platform, alongside broader ecommerce, software and operational delivery work.
Software & delivery
Flagship software
Purpose-built rental, hire, and sales operations software for teams that need control over quoting, assets, dispatch, returns, paperwork, compliance and invoicing.
Hyraventa helps equipment hire companies quote faster, dispatch accurately, track every asset, manage returns properly and keep website-ready content aligned with the real operation.
Monitoring software
Monitoring software originally built for clients that needed earlier warnings when revenue-critical sites started to wobble.
Hire operations software
The live operational environment that helped shape Hyraventa, covering quote to invoice, dispatch to return and full asset control.
Website & software delivery
Frontend delivery integrated with a bespoke API, followed by wider website support and technical problem solving.
Local SEO
A local SEO strategy designed to help keep the appointment book full.
Lead generation
A refreshed website, faster hosting and Adwords campaign with call tracking metrics.
Multichannel operations
Order consolidation across Magento, Amazon and call centre channels.
Latest articles
Shortlisted content from the HOFK articles library, covering ecommerce, software, responsive websites, SEO and Google Ads.
Ecommerce
A price increase can reduce conversion, but it is not always the cause of a sudden sales decline. Learn how to separate price resistance from tracking, traffic and website issues.
Operations
A practical guide to equipment hire compliance tracking, covering inspection records, certificates, expiry alerts, asset status and booking controls.
Website Support
A practical guide to setting website support SLAs around revenue, customer impact and operational risk, rather than treating every support request equally.
Cost
Every project is different, but HOFK keeps budgeting straightforward: a daily rate of £680 / $920, excluding travel and expenses, with a proposal that sets out the deliverables for every quote.
Contact
Tell HOFK where profit is leaking: traffic, conversion, fulfilment, manual admin, security or something stranger.
HOFK Digital
Unit 17 Southmoor Workspace
Havant
PO9 1JW
HOFK Digital is the trading name of House of Kelly LTD · UK Company Number 08455715